Predictive AI to Get Ahead of Competitors with Product Trends
Granularity finds the signals that matter through AI and machine learning to help you stay ahead of the competition.
The Problem
Staying on top of what will be the next big thing is hard. But chasing the market is costly.
This is a task for the whole retail organization. From marketing to merchandising, everyone needs to be on the same page.
Marketing needs to be at the forefront of the organization. So marketers spend 2 hours a day on average looking for trends.
Merchandising needs more predictive data to cut through the noise to the signal. Guesswork isn't good enough.
Super foods trend +87% Instagram
Product trends and predictions in seconds
SUCCESS
Trusted for data and AI
I love that I don’t have to jump between three or four different platforms to figure out what people are talking about. Having everything in one place, with trends already surfaced for me, makes it so much easier to focus on creating campaigns and content.
Danielle F.
Senior Marketing Manager, Metro Inc.
When it comes to identifying new products and trends, you're often relying on individuals attending trade shows, conducting research, or waiting for product vendors to present something new. Granularity's AI is constantly scanning and telling us what products we need to know.
Scott L.
Senior Category Manager, Shell
Our top-line growth relies on expanding market share, and to do that, we need to tap into novelty and emerging trends. Granularity is a key part of our innovation strategy.
Ned I.
President at 3on3 Basketball
Ready to see how Granularity can help you make data-driven product decisions?
- Boost engagement by 3x to 5x
- Reduce CPM by 2 to 3%
- Decrease research by 5 to 10 hrs/week
Learn more about how we help marketers here