At Granularity, data is our passion.

We are a team of data scientists, engineers, and business professionals who are passionate about data and its ability to transform businesses. We specialize in social media and search engine data and have built a platform that leverages AI to predict trends from this data.

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We can't imagine a future where retailers aren't using data to drive decisions.

We believe in an innovative, collaborative future where retail marketing and merchandising teams are using data to drive decisions. We believe that data can transform businesses and that our platform can help retailers make better decisions and drive growth.

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26 Food Trends for 2026

As we enter 2026, the food landscape is set for a year defined by bold flavours, innovative formats, and creativity that reshapes consumer preferences. From nutrient-rich staples like dates and pistachios to reinventions of classics such as tiramisu, emerging trends reflect a balance between health-conscious choices, global culinary influences, and visually appealing desserts. Social platforms like TikTok and YouTube remain powerful drivers of discovery, pushing niche concepts into mainstream demand. Here’s a curated list of the top 26 food trends that are shaping the way we eat and experience food.

Shamila Shalehin

Marketing Analyst

What's Fuelling Pain Relief Trends in 2025

The pain relief market is evolving fast—driven by rising demand for topical, natural, and tech-driven solutions. Consumers are searching for personalized products, engaging with pain content on social media, and embracing alternatives beyond traditional pills. In this blog, we explore key 2025 trends that retailers and marketers need to know, from search insights to social media buzz and emerging innovations shaping the future of pain management.

Madeline Wickett

Business Analyst

Exploring Skincare Trends for Fall 2025

The skincare industry is undergoing a dynamic transformation, driven by shifting consumer priorities, technological innovation, and the rise of new content platforms. Shoppers are no longer swayed by brand names alone as they demand transparency, personalization, and clinically backed results. From viral TikTok skincare trends and ASMR content to genomic skincare and AI-powered analysis, the modern skincare landscape is both diverse and rapidly evolving. Here's a deep dive into the key skincare trends to watch for in fall 2025.

Shamila Shalehin

Marketing Analyst

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