These sneakers have been flagged by our AI models based on data from Tiktok, Instagram, and others. We recently published a report on the biggest sneaker trends in 2024. In this next blog, we are going into more detail on specific sneaker styles for women.

Converse sneakers have solidified their status as an iconic footwear choice, cherished by women for their enduring style, adaptability, comfort, customizable options, and accessible price point. From casual outings to more formal occasions, Converse shoes effortlessly complement any ensemble, making them a beloved wardrobe essential for women across generations. Recent data on Google underscores the enduring popularity of women's low-top Converse, confirming their status as a trending topic. With their timeless appeal and undeniable versatility, it's no surprise that women continue to flock to Converse sneakers as a go-to footwear option, seamlessly blending fashion with comfort and individuality.

The Converse Chuck Taylor’s are a 70’s throwback that uses the original converse design but with a more comfortable look and feel. Known for their comfort and durability, the Chuck Taylor’s are the converse you know and love.

shoe name - trending sneakers for women

Platform Cherries Low Tops are a fun way to freshen up your looks. The Weapon OX brings the same comfort and durability of your average Converse but with a unique design thats ready to dress up your fits. Plan your fits with the trendiest shorts by reviewing our 2024 shorts trends predictions.

Selecting the perfect pair of walking shoes often involves a trade-off between style and comfort, leaving many of us torn between aesthetics and practicality. However, Hoka shoes offer a brilliant solution to this dilemma. Not only are they incredibly cushioned and comfortable, but they also boast a delightful array of colors and designs. It's no wonder that Hoka sneakers remain a top trend for women on Google, providing girls with the opportunity to enjoy both fashionable footwear and all-day comfort. With Hoka, women no longer have to compromise on style or support, allowing them to step confidently through their day in shoes that look as good as they feel.

The Gaviota 5’s are HOKA’s Newest and most stabilizing sneaker. In addition to stability, these shoes provide users with ultra-plush and soft foam allowing for optimal cushioning to ensure a perfect HOKA ride.

It's becoming more popular to style hiking shoes as sneakers, and use them for an everyday look. Hiking and waterproof footwear for women have emerged as prominent trends. Brands such as Columbia, Mountain Hardwear, and Keen are creating more versatile styles, which can be worn casually. These trends are gaining momentum in early 2024, evident in the increasing buzz on platforms like Google, YouTube, and Instagram. With a focus on durability, comfort, water resistance, and style, these footwear options are meeting the demands of modern female adventurers, whether they're traversing rugged trails or navigating urban landscapes in inclement weather.

If there's one funny thing we have learned from the crazy Stanley Cup trend, it's that consumers are looking for durability in their products.

Check out other microtrends like these on our blog What are Micro Trends? and What can you do about them? to learn more about smaller scaled audience attractions.

In recent years, the landscape of women's tennis shoes has undergone a notable transformation, seamlessly blending style with practicality. While classic white designs remain iconic, today's offerings boast sleek profiles, eye-catching bursts of colour, and cutting-edge materials such as leather. Furthermore, the burgeoning popularity of athleisure has erased distinctions between activewear and everyday fashion, sparking a surge in demand for versatile tennis shoes.

Leather tennis shoes for women continue to be a search for people across Google. These contemporary pieces symbolize a lifestyle where elegance and utility converge, cementing their status as beloved and trending sneakers for women.

For more information on TikTok trends and why they matter, read our blog on Unlocking TikTok Trend: The Ultimate Guide.

The surge in popularity of women's athletic sneakers across platforms like Instagram, YouTube, and Google underscores their multifunctional appeal for activities ranging from running and training to casual wear and walking. Contemporary designs prioritize comfort through advanced cushioning technologies, lightweight materials, and supportive structures. Notably, new trends to the market such as Salomon and Brooks have made significant strides, becoming key players in the realm of trending sneakers for women.

As we navigate the dynamic world of trending sneakers for women in 2024, it's clear that styles like Converse, HOKA walking shoes, waterproof hiking shoes, tennis shoes, and athletic sneakers are leading the charge in pushing the industry forward.

We highly recommend reviewing more of our 2024 sneaker trend predictions, which covers key styles for men and women.

How can I stay updated on the latest trends in women's sneakers?

Marketing leaders need to monitor various social platforms, including TikTok, Facebook, and Instagram. Utilizing AI tools like Trendsdecoder from Granularity can help analyze data rapidly, detect emerging patterns, and anticipate sneaker trends up to 6 months ahead.

How can I find what is trending on TikTok in women's sneakers?

For more information on TikTok trends and why they matter, read our blog on Unlocking TikTok Trend: The Ultimate Guide.

What sneakers are in fashion 2024?

In 2024, fashion-forward sneakers for women include low top Converse, platform Converse, HOKA walking shoes, Columbia and Keen hiking boots, Adidas Stan Smith leather tennis shoes, and athletic sneakers by Brooks and Salomon. These styles dominate due to their blend of comfort, durability, and trendy designs.

What kind of sneakers are popular?

Popular sneakers for women in 2024 span various types, including classic low top and platform Converse, cushioned HOKA walking shoes, durable hiking boots by Columbia and Keen, sleek Adidas leather tennis shoes, and high-performance athletic sneakers by Brooks and Salomon, catering to every style and need.

Which sneakers are trending now?

Trending sneakers for women now include Converse Chuck Taylors in low top and platform designs, HOKA Gaviota 5 for walking, Columbia and Keen for hiking, Adidas Stan Smith for tennis, and athletic options like Brooks Ghost 15 and Salomon Speedcross 3, showcasing a wide range of styles for 2024.

How important is sustainability in the choice of trending sneakers for women?

Sustainability is crucial in selecting trending sneakers for women, with many seeking eco-friendly options that offer style and comfort. Trending sneakers made from recycled materials or produced eco-consciously are particularly popular.

What makes Converse sneakers a must-have for women?

Converse sneakers are essential for their timeless style and comfort, making them a versatile and trending choice for any woman's outfit. Their role as a fashion-forward, trending sneaker for women solidifies their place in modern wardrobes.

Why are Hoka walking shoes a trending sneaker for women?

Hoka walking shoes are trending for women due to their perfect blend of style, comfort, and colorful designs. These shoes stand out as a fashionable and comfortable choice, catering to the trend-conscious woman.

What are the benefits of waterproof hiking shoes for women?

Waterproof hiking shoes for women are trending for their durability, comfort, and style. Ideal for adventurous women, they serve well on rugged trails and urban settings, marking them as a trending footwear choice.

Why are leather tennis shoes popular among women?

Leather tennis shoes are trending among women for blending elegance with functionality. They fit seamlessly into the athleisure trend, offering a versatile and fashionable choice for everyday wear.

Are there trending sneakers suitable for all seasons?

Yes, hiking shoes are trending, with designs suitable for all seasons. These versatile sneakers cater to both hiking and casual wear, reflecting a trending preference among women for adaptable footwear.