As Mother’s Day approaches this year, consumers are looking beyond traditional gifts, embracing trends that combine wellness, convenience, and indulgence. Building on last year’s insights, this update highlights how gifting preferences continue to evolve, with a growing focus on thoughtful, experience-driven presents. From high-end teas and artisanal baked goods to innovative kitchen essentials, this year’s gift ideas reflect a shift toward enhancing daily life in meaningful ways. Discover the top Mother’s Day trends for 2025 and how retailers and brands can leverage these insights to make the occasion extra special.

Mullein tea is emerging as a popular natural remedy for respiratory health, reflecting a growing trend in wellness-focused beverages. Similarly, loose leaf green tea and other health-oriented teas are gaining popularity for their rich antioxidant content, anti-inflammatory properties, and overall wellness benefits. Herbal teas like chamomile, ginger, and turmeric blends are also seeing increased interest due to their calming effects and potential immune-boosting properties.

Specialty teas make thoughtful Mother’s Day gifts, catering to the rising demand for functional and soothing drinks. Gifting options such as curated tea sets, personalized blends, and elegant teaware enhance the experience, making them a perfect way to promote relaxation and self-care.

This trend has seen immense growth as reflected in positive reviews and expanding product offerings such as Giesen Non-Alcoholic Sauvignon Blanc and NOT GUILTY - Pinot Grigio Alcohol-Free Wine. Consumers praise its crisp, refreshing taste, making it a great choice for summer gatherings and special occasions. The rising demand is further evident in specialty retailers like Hopscotch Bottle Shop, which now offers a diverse selection of non-alcoholic wines, catering to those seeking sophisticated alcohol-free options for upcoming holidays.

To learn how to create effective food ad campaigns for Mother’s Day this year, read our blog here.

The shift toward virtual interior design services is gaining momentum, with influencers like Katiana Collective promoting online consultations and offering limited spots through social media. This trend enhances accessibility and affordability, making professional home styling more attainable. Hashtags like #virtualinteriordesign and mentions of budget-friendly options further appeal to a broad audience looking for stylish yet cost-effective home transformations.

This presents a great opportunity for a Mother’s Day campaign to position your product assortment as complementary additions to an interior design gift, enhancing the overall experience.

This trend is gaining traction in the Home Meal Replacement (HMR) category, offering a gourmet yet convenient side option. These ready-to-eat, miniature brie portions cater to the growing demand for premium HMR sides that require minimal prep. Their versatility makes them a perfect pairing for salads, charcuterie boards, or as a warm, melty appetizer. As snacking trends lean toward upscale, bite-sized options, Brie Bites aligns with consumer preferences for indulgence and convenience.

Our AI-powered platform forecasts continued growth in the Brie Bites trend, driven by increasing consumer demand for high-quality, easy-to-enjoy HMR solutions.

For more on snack trends, read our blog on the Top 20 Snacking Trends for 2025.

The Le Creuset bread oven is trending as a must-have tool for artisan bread enthusiasts, with consumers praising its ability to achieve "culinary perfection." Social media posts highlight its effectiveness in making sourdough and other homemade breads, often comparing it to competitors like Emile Henry and Lodge.

The product remains highly relevant in the home baking community, currently classified as a Hot Seasonal item, reflecting strong consumer interest, particularly during colder months and baking-focused holidays. Retailers and brands can leverage this trend by strategically aligning marketing efforts with peak demand periods, positioning it as a thoughtful Mother’s Day gift.

This trend is seen as a convenient and innovative caffeine solution, gaining traction on social media with users praising its ability to provide an energy boost in portable chocolate form. Posts featuring phrases like “coffee that goes in your pocket?!” and “coffee without a cup!” emphasize its appeal, while brands are expanding the concept with decaffeinated versions.

With 5,400 searches this month, pocket coffee has maintained steady interest. Its strong engagement and portability make it an attractive opportunity for retailers and brands looking to tap into the on-the-go coffee trend. Pocket Coffee would be a great basket stuffer for a Mother’s Day gift basket as it’s perfect for busy moms who love a quick caffeine boost without the hassle of brewing a cup.

Abuelita hot chocolate is seeing a surge in interest, with users sharing recipes and taste tests comparing it to other brands like Ibarra. Content featuring this trend in ice cream recipes and short-form videos (#shorts) highlights its novelty appeal and cultural significance during festive occasions.

With 720 searches this month and stable growth, this nostalgic treat remains a household favourite. It presents a warm and comforting gift option, perfect for celebrating cherished family traditions and cozy moments. Retailers can capitalize on this trend by promoting Abuelita hot chocolate as a heartfelt, indulgent gift for moms who appreciate nostalgic and culturally rich flavours.

For more on Mother’s Day Trends, read our blog from last year.

This trend is gaining momentum as a creative spin on classic banana bread, with variations like Soft & Chewy Banana Bread Cookies and Brown Butter Banana Chocolate Chip Oatmeal Cookies getting attention. Influencers and home bakers are driving engagement by sharing visually appealing recipes, using hashtags like #bananabread, #cookies, and #baking to amplify reach.

As Mother’s Day approaches, banana bread cookies offer a unique opportunity for brands and retailers to position them as a heartfelt, homemade gift or a curated baking kit.